English to Italian Marketing Textiles / Clothing / Fashion Collectibles

Unapologetically XXXX 
The idea for the Cease & Desist Grand Prix may have been brainstormed at the company’s headquarters in Brooklyn, where the small team of fewer than a dozen people sometimes convene for a brainstorming session on the pentagram painted on the floor of the office. The “Ad-hoc” meeting space, as reported first by The New York Times, gives a glimpse of the unapologetic and brazen nature of the company. Within the art and collectibles space, XXXX stands as one of the more unique current culture brands, clouded in mystery and controversy over its limited releases. 

The name may ring a bell even if you’re not fully immersed in the collectibles ecosystem. XXXX made rounds in the news in 2021 after releasing a set of controversial sneakers — the “Jesus” and “Satan” shoes — propelling the brand into the mainstream. Under the surface, however, XXXX is much more than those products, releasing ***gaf (or prank) collectibles**** ranging from trading cards, candy, and blurry money stacks — all with clever marketing campaigns tied to every release. Some of these campaigns are centered around cryptic social media posts and a website that’s hard to follow at first glance, leading consumers to venture down the rabbit hole of links that go to unique URLs for different product releases.